The Aroma Company are the UK’s leading innovators of scent marketing technology and are globally recognised as industry experts.
Established in 1993, we’re a small and unique close knit team who over time have built close relationships with agencies, retailers and the world’s global consumer goods companies.
Anyone looking to improve their brand identity and presence in marketing campaigns using the sense of smell are our kind of customer! No job is the same for us here; from the quirky and bonkers campaigns for TV and tourist boards, to household brand names using their own fragrances in global campaigns, to hotels wanting their spaces to smell fabulous- we cover it all.
Send us an email at info@aromaco.co.uk or give us a call on +44 (0)1491 835510 and we can discuss what’s right for you.
Please download our portfolio document below containing all the latest information on our services and other clients we have helped.
In the midst of the explosion in the number of communication channels with consumers, and within such a crowded marketplace, emotional engagement with brands has never been more important.
The more frequently and consistently a brand can connect with a consumer on an emotional level, the strong and deeper the brand engagement.
Research has shown that of the five senses smell is the sense most linked to our emotional recollection. So, when linked to a product, it can reap dividends.
Studies show that 75% of emotions are triggered by smell which is linked to pleasure, well-being and memory.
The Aroma Company provide solutions for incorporating scent into marketing and communications to:
• enhance the connection with the brand;
• influence the buying process
• get consumers talking about and interacting with the brand and campaign
The patented interactive sampling invention that delivers an aroma at the push of a button. A quick, simple and creative way to help customers connect with your display - and linger for longer.
• Ideal for any type of fragrance or flavour sampling – be that a brand fragrance or food flavour.
• No need for a power supply.
• Perfect for multi sampling as several can sit alongside each other on a display without the aromas mixing.
• No liquid content.
• Easy to install the flexible design; ideal for POS, product launches, poster sites and exhibitions.
• Lasts up to 8 weeks.
Touch to Smell is a modern day scratch and sniff which uses encapsulation to create aroma solutions in print. Aromatic oil is formulated into a specialist printing medium which forms an invisible layer of microscopic bubbles on the paper or card. When touched, these bubbles release a burst of aroma, giving a perfect rendition.
GO TO TOUCH TO SMELLAroma infusion technology. Some of our technologies work beautifully without any interaction at all. Aroma is infused within paper, card or beads and gently emits over time, making it a simple way to help your brand to stand out.
GO TO INFUSIONAroma diffusion technology. Creating a brand fragrance zone? Enhancing shopper experiences? Evoking a memorable, theatrical atmosphere? Have a look at our products above to see how they can help you do it.
Bespoke Diffusion includes engaging methods, multi-sensory events, PR etc)
Whether looking for your own bespoke fragrance, inspiration from our library or looking to include scent in your print projects- the Aroma Centre can cater for all your needs.
Michelle von Mandel (a.k.a. Perfume Pervert)
It’s been a weird however many months since the first lockdown went into effect in the UK and I don’t know about you, but for me it’s been a screentime overload but sensory underload. Especially when it comes to the sense of smell. It recently occurred to me just how little olfactory stimulation I’ve had over the past, what is it, 8 months now? (What day/week/month is it?)
It’s fall when Starbucks welcomes the change of season with new drinks and food flavors to tempt customers in. Personally, I am a coffee purist. I take it strong, dark and black. But every now and then, I want something different, in which case I will order one of their high-priced, hand-crafted concoctions whipped up by a barista, like the Pumpkin Spice Latte or the new fall Maple Pecan Latte it just announced.
On 8th June of this year, the UK and the rest of the world celebrates World Gin Day. Events will be organised and parties thrown from London to Australia to toast one of the world’s favourite spirits. In London, as part of the London World Gin Day Festival, you can even bring a free digital pass to many of the city’s best bars for special access to special World Gin Day events, and brilliant, ginspired cocktails.
Hilliard House, Lester Way, Wallingford, Oxfordshire, OX10 9TA
Please email info@aromaco.co.uk with your enquiry and we will aim to get back to you within 24 hours.
Alternatively give us a call on +44 (0) 1491 835510
