Design agency Dalziel and Pow brought us in to their project re-designing Guinnesses iconic ingredients section at the Dublin Storehouse. Tasked with engaging customers through the journey of the senses to showcase the iconic ingredients that make up that special pint.

We designed a scent blend to represent, water, hops, barley and yeast and implemented diffusion kit to create zones in the space. Paired with the incredible visual effects the experience is now world renowned.

There are plans to do much more with the scents designed- watch this space!